Description
🏆 2021 BIBA® Non-Fiction: Business Winner!
You can plan exponential growth.
In this book, I outline a 4-Part approach to thinking smarter about growth as a B2C entrepreneur. It is based on years of anthropological research into how and why consumers pay for premium-priced consumer products and intensive 4P pattern analysis among an elite club of premium consumer brands that all reached $100M+ in less than a decade.
James F Richardson
