{"id":6992,"date":"2022-12-05T16:28:30","date_gmt":"2022-12-05T21:28:30","guid":{"rendered":"https:\/\/bestindiebookaward.com\/live\/?post_type=product&#038;p=6992"},"modified":"2023-01-06T15:22:25","modified_gmt":"2023-01-06T20:22:25","slug":"the-non-obvious-guide-to-marketing-branding","status":"publish","type":"product","link":"https:\/\/bestindiebookaward.com\/live\/product\/the-non-obvious-guide-to-marketing-branding\/","title":{"rendered":"The Non-Obvious Guide To Marketing &#038; Branding"},"content":{"rendered":"<p>\ud83c\udfc6 2022 BIBA\u00ae Non-Fiction: Marketing Winner!<\/p>\n<p>Being good at marketing might seem like a dark art. All those in-your-face ads, annoying pop-ups, and desperate $497 online training courses make most people hate marketing. But the truth is, every business leader and entrepreneur needs to understand how marketing really works.<\/p>\n<p>In this candid guide, bestselling author and award-winning marketing expert Rohit Bhargava offers the ultimate guide to every part of marketing \u2013 from writing a tagline to building a simple one-page marketing strategy. In this guide, you\u2019ll learn:<\/p>\n<p>How to get an unlimited marketing budget by doing things that work.<br \/>\nThe key to creating unstoppable word of mouth for your idea or product.<br \/>\nWhy it is a mistake to try and be on every social media platform.<br \/>\nThe secret to buying advertising at a fraction of the \u201csticker price.\u201d<br \/>\nHow to create a tagline that people remember for your business.<br \/>\nFit your entire marketing strategy on one page and maintain your focus.<br \/>\nInspired by real-life conversations and experiences with hundreds of business owners and entrepreneurs, as well as the author\u2019s 15+ year career leading marketing for some of the most successful brands in the world, this is the rare guide that will skip all the useless definitions, avoid the fluff and cut right to the point to give you the real-life advice you need to hear with an irreverent &#8220;non-obvious&#8221; perspective you deserve.<\/p>\n<p>From downloadable one-page guides to real-life stories and examples, this guide will give you the inspiration and tools to put together a winning marketing strategy to grow your business &#8211; no matter how much you know about marketing already.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\ud83c\udfc6 2022 BIBA\u00ae Non-Fiction: Marketing Winner! Being good at marketing might seem like a dark art. All those in-your-face ads, annoying pop-ups, and desperate $497 online training courses make most people hate marketing. But the truth is, every business leader and entrepreneur needs to understand how marketing really works. In this candid guide, bestselling author [&hellip;]<\/p>\n","protected":false},"featured_media":7086,"template":"","meta":{"rop_custom_images_group":[],"rop_custom_messages_group":[],"rop_publish_now":"initial","rop_publish_now_accounts":{"twitter_4417260021_4417260021":"","facebook_2752729431657742_150450788658353":"","facebook_2752729431657742_17841415386502662":""},"rop_publish_now_history":[],"rop_publish_now_status":"pending"},"class_list":["post-6992","product","type-product","status-publish","has-post-thumbnail","hentry","product_cat-2022-winners","product_cat-non-fiction-marketing","product_tag-rohit-bhargava"],"_links":{"self":[{"href":"https:\/\/bestindiebookaward.com\/live\/wp-json\/wp\/v2\/product\/6992"}],"collection":[{"href":"https:\/\/bestindiebookaward.com\/live\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/bestindiebookaward.com\/live\/wp-json\/wp\/v2\/types\/product"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bestindiebookaward.com\/live\/wp-json\/wp\/v2\/media\/7086"}],"wp:attachment":[{"href":"https:\/\/bestindiebookaward.com\/live\/wp-json\/wp\/v2\/media?parent=6992"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}